Glenda Dela Cruz Victorio, popularly known as Glenda Dela Cruz, has emerged as one of the most influential figures in the Philippine beauty industry. Born on February 14, 1997, in Morong, Rizal, Philippines, Glenda’s journey from a young entrepreneur to the CEO of Brilliant Skin Essentials, Inc. is nothing short of inspirational. As of 2024, her net worth is estimated to be $5 million and $50 million, reflecting her significant impact on the industry and her successful business ventures.
Early Life and Education
Glenda Dela Cruz grew up in a modest household in Morong, Rizal. Her early life was marked by financial struggles, which instilled in her a strong work ethic and determination to succeed. She attended Morong National High School and later pursued higher education while balancing her budding career. Despite facing numerous challenges, her entrepreneurial spirit shone through, leading her to explore various business opportunities from a young age.
The Birth of Brilliant Skin Essentials
Glenda’s journey to founding Brilliant Skin Essentials began out of personal necessity. In November 2015, she struggled with severe skin breakouts, which affected her confidence and social interactions. Determined to find a solution, she started researching active ingredients that could help alleviate her skin issues. This led to the creation of the Black Glamour Soap, a charcoal-based product that proved effective for her skin.
With minimal initial investment and a lot of determination, Glenda and her husband, Mart Crispher Victorio, started producing and selling the soap online. Their kitchen became their manufacturing hub, and their first labels were printed using their home printer. The product’s success quickly grew through word-of-mouth and online sales, prompting the official launch of Brilliant Skin Essentials in July 2016.
Rapid Growth and Success
Brilliant Skin Essentials rapidly expanded, thanks to Glenda’s innovative marketing strategies and the quality of the products. By 2020, the company had 46 authorized franchisees and 705 authorized distributors worldwide, highlighting its swift growth and widespread acceptance. The brand became synonymous with affordable and effective skincare solutions, making a significant mark in the beauty industry.
Under Glenda’s leadership, Brilliant Skin Essentials introduced various popular products, including the B.S.E. Rejuvenating Facial Set, which became a bestseller. Her hands-on approach and ability to connect with customers played a crucial role in the company’s success.
Personal Life and Philanthropy
Despite her business achievements, Glenda remains grounded and dedicated to her family. She married Mart Crispher Victorio, and together they have two children. Glenda often shares glimpses of her family life on social media, showcasing her role as a devoted mother and wife. Her personal experiences and challenges have shaped her approach to business and life, making her a relatable and admired figure.
Glenda is also known for her philanthropic efforts. She actively participates in various charitable activities, focusing on education, poverty alleviation, and environmental conservation. Her commitment to giving back to the community reflects her belief in using her success to make a positive impact on society.
Recognition and Influence
Glenda Dela Cruz’s remarkable achievements have not gone unnoticed. She has received numerous accolades for her contributions to the beauty industry and her entrepreneurial spirit. In 2021, she was honored as one of the Most Promising Leaders of her generation at the MEGA Fashion Awards, underscoring her influence and impact.
As a sought-after speaker and author, Glenda shares her insights and experiences at prestigious conferences and events. Her ability to inspire and motivate others has made her a respected figure in the business community. Additionally, she has authored several books on entrepreneurship and leadership, further solidifying her role as a thought leader.
Future Prospects
Looking ahead, Glenda Dela Cruz shows no signs of slowing down. She continues to innovate and expand her business ventures, with plans to introduce new products and enter international markets. Her vision and dedication to excellence ensure that Brilliant Skin Essentials will remain a significant player in the beauty industry for years to come.
In conclusion, Glenda Dela Cruz’s journey from humble beginnings to becoming a successful businesswoman and skincare mogul is a testament to her resilience, hard work, and entrepreneurial spirit. Her story serves as an inspiration to many, proving that with determination and passion, anything is possible. As she continues to make strides in her career and personal life, Glenda Dela Cruz’s legacy is set to grow, leaving an indelible mark on the beauty industry and beyond.
